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Prof. Luke Williams explains why businesses must innovate

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Excerpt from Entrepreneur Magazine -- "'It's hard to put your hand into a car's engine when the car is still running, but that's what disruptive innovation is -- changing the way things are done before your business is backed into a corner,' said Williams, who spoke to a crowd of 800 business leaders at the World Innovation Forum in New York City last week."

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Additional coverage appeared on Reuters.