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Prof. Scott Galloway explains Facebook's effectiveness as an advertising tool

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Excerpt from Bloomberg TV -- "The only cloud around Facebook right now is that our research shows that they aren't generating a lot of traffic that converts to actual sales. So it's that top-of-the-funnel advertising-like impressions that have been under a lot of pressure of late over the last couple years. CPMs are dropping, so it will be interesting to see if they can maintain that kind of velocity to justify what is a healthy valuation if you were just to take out the first day IPO price."

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