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Prof. Scott Galloway on the outlook for new smartphones

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Excerpt from Bloomberg TV -- "The thing I’m watching for, or I think the most interesting event is Apple’s launch of a discount phone – the 5C. They’ve effectively been relegated to the high-end market. Apple became the largest market cap company on the backs of one unbelievable phenomena. They became the low-cost producer at the premium price; the biggest market share, lowest price. That would be like if Ferrari had the market share of Toyota – that’s a very powerful cocktail…"

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