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Prof. Anat Lechner on non-traditional consulting

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Excerpt from Marketplace -- "New York University management professor Anat Lechner previously worked at consulting heavyweight McKinsey & Company and still consults through her own firm alongside academic work. She says hiring non-traditional consultants can be a smart move bringing fresh perspective, but that firms also need to be careful in how they seek and use advice from advisors in a totally different industry."

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