Faculty News

In an op-ed, Prof. Anindya Ghose outlines the benefits and pitfalls of crowdsourcing

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Excerpt from The Wall Street Journal -- "The nature of work itself is dramatically changing due to the concept of an ‘on-demand’ workforce. Studies have predicted that up to 40% of the U.S. workforce population will be part of this ‘on-demand’ labor pool (contractors, freelancers and temp workers) within the next six years. The primary motivation for companies to crowdsource, whether for labor, design, ideas or funding, is to reduce costs in a challenging economic environment, as well as to harness the skills, collective knowledge and wisdom of the crowds to complement the skills of their employees."

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