PhD student Steven Dallas' research on nutrition labels and serving sizes is featured
— August 25, 2015
Excerpt from The Washington Post -- "In one experiment, half of the participants were shown the current nutrition label for mini chocolate chip cookies, and the other half saw the proposed label. Then they were told they would be offered some, and asked how many they expected to eat. Those who had seen the new label, which used six cookies as a serving size, said they expected to eat more than those who saw the current one, which used three cookies as a serving size."