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Professor Adam Alter discusses Apple CEO Tim Cook's comments on children's social media use, drawing from his book, "Irresistible"

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Excerpt from CNBC -- "...Children especially don't have the resources, the capacity, to control themselves in the same way that adults do. Having said that, adults spend four hours a day on screens and that is growing every year. That has grown from three hours two years ago. So I think it is a concern for adults as well, but especially for children who need to be guided by adults."

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