Faculty News

Professor Arun Sundararajan explains how Airbnb's popularity with teachers helps foster a sense of authenticity for the platform

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Excerpt from The Atlantic -- "'Highlighting the number of workers who are teachers can be a particularly effective way of advancing that narrative.' It helps humanize the companies. It emphasizes the message that these are safe alternatives to regular cabs and hotels—as Sundararajan puts it, 'If society trusts this person with our children, then I feel more comfortable sleeping in their bedroom.'"

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