For Participants

NYU Stern’s Center for Behavioral Research is looking for people who want to participate in studies related to human behavior in markets and organizations.

Studies pay up to $20 per hour! Compensation may include cash, gift cards, or the chance to win prizes in a drawing. Payment amounts depend on the length of the study and in some cases may depend on your performance or decisions you make during the study.

Most studies last 15-30 minutes. Some studies can be completed online and others require that you come to the Center’s behavior lab. Typically you will be asked to review materials and then share your attitudes about the materials or make decisions based on the information. None of our studies involve physical exertion or medical procedures.

A list of available studies, including study descriptions, payment amounts, and location, may be found by registering for an account at Sona Systems.

If you already have a Sona account, sign in to check for available studies.

The Center for Behavioral Research behavior lab is located at NYU in Tisch Hall, Room LC26, 40 W. 4th St., New York, NY 10012. Click here for a map.

For additional information, please see our Frequently Asked Questions.