Faculty News

Prof. Arun Sundararajan on Walmart’s decision to stop selling Amazon’s Kindle

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Excerpt from The Daily -- "Arun Sundararajan, a digital strategy professor at New York University’s Stern School of Business, said Kindle sales were probably a low-margin business for Walmart, though the shift had deeper strategy behind it. 'It’s not surprising,' he said. 'Every time Walmart sells a Kindle, it benefits Amazon far more than it benefits Walmart.'"

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