Faculty News
Professor Arun Sundararajan identifies local shopping as a potential fast-growing e-commerce market
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Excerpt from Marketplace -- "Companies that figure out how to make such same-day services work, could cash in on a growing area of e-commerce: local shopping. That's according to Arun Sundararajan of New York University's business school. 'The company that controls that interface, and has the logistics locally to be able to fulfill local retail on demand, could be potentially sitting on a massive market,' Sundararajan said."
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