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Excerpt from WIRED -- "Sundararajan says proclaiming the demise of the on-demand idea overlooks the many ways on-demand businesses can be configured, from how prices are set to whether they hire independent contractors or official employees. Companies are still figuring out what works. Some will rise, some will fall. What the on-demand economy creates as a whole, he says, is the possibility of a more decentralized labor force, which consumers are increasingly coming to expect. 'A lot of economic activity down the road is going to flow through platforms that have a mix of centralized and decentralized labor,' Sundararajan says."

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