Professor Russell Winer discusses the impact of politics on this year's Super Bowl ads
— February 2, 2017
Excerpt from the Los Angeles Times -- "'The country is so split politically right now,' said Russell S. Winer, a marketing professor at New York University. 'Marketers are spending at least $5 million just to be in the Super Bowl — and they don’t want their messages to alienate anyone.' ... 'Comedy is a good way to cut across the political spectrum,' Winer said."