CBA Director, Professor Anindya Ghose
Professor Anindya Ghose
Anindya Ghose is a Professor of Information, Operations and Management Sciences, and of Marketing, at New York University's Leonard N. Stern School of Business. He is the Director of the Center for Business Analytics at NYU Stern.
Professor Ghose’s analyzes the ways internet and mobile technologies transform industries and markets. His research expertise includes crowdfunding, mobile advertising and commerce, digital marketing, social media analytics, online retailing and internet markets. Professor Ghose collaborates with companies such as Google and Microsoft and has several ongoing projects with companies in China, South Korea and Europe in the digital marketing space. His research has been recognized with 9 best paper awards and nominations in premier journals and conferences. He is quoted frequently in media outlets like the BBC, the New York Times, Financial Times, Forbes, Wall Street Journal and elsewhere.
Professor Ghose is an avid mountaineer, and is always looking forward to his next summit.