Faculty News

In a contributed article, Professor Michelle Greenwald profiles Ikonick, an art e-commerce company that is making canvas art more affordable and accessible

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Excerpt from Forbes -- "Ikonick, the brainchild of Jeff Cole and Mark Mastrandrea, launched 15 months ago, selling their canvas art prints at prices ranging from $40-$700. The company was a way to monetize Cole’s popular Instagram account with 400,000 followers, and his eye for aesthetically pleasing, emotional images with 'prescriptive thought/messages.' The result, he believed, was artwork Millennials would want on the walls of their homes and offices. The company claims it has been cash-flow positive since its first month and is approaching $10 million in sales since launching 15 months ago. Ikonick has signed deals for Muhammed Ali and the NBA."

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