In a story exploring the impact of the California Consumer Protection Act, Professor Vasant Dhar explains why there is an inverse monotonic relationship between privacy and value
— August 18, 2020
Excerpt from MarketWatch -- “'There’s an inverse monotonic relationship between privacy and value,' Vasant Dhar, a professor in the NYU Stern School of Business, where he is director of the Center for Data Science, told MarketWatch in an email message. 'The more someone knows about you (less privacy), the more value to them. CCPA introduces friction (you now have to DEAL with being ACCOUNTABLE etc compared to the Wild West days, so that’s a cost), and it makes it harder to link data which is where a lot of value lies.'"