Press Releases
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Coach, Louis Vuitton & Ralph Lauren Top Second Annual Digital IQ Index® for Luxury
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In a major shift from last year’s results, fashion brands hold eight of the top 10 slots in the second annual Digital IQ Index® for Luxury. Only two brands, Louis Vuitton and Ralph Lauren, managed to hang on to their ‘Genius’ ranking, with newcomers Coach, Gucci, Hugo Boss, Burberry and Dolce & Gabbana making significant investments in the medium in 2010.
Press Releases
—

In a major shift from last year’s results, fashion brands hold eight of the top 10 slots in the second annual Digital IQ Index® for Luxury. Only two brands, Louis Vuitton and Ralph Lauren, managed to hang on to their ‘Genius’ ranking, with newcomers Coach, Gucci, Hugo Boss, Burberry and Dolce & Gabbana making significant investments in the medium in 2010.