Faculty Directory | Scott Schiller

Scott Schiller is an Adjunct Associate Professor at NYU Stern School of Business and a longtime media and technology executive, advisor, and industry leader. At NYU, he teaches Technology’s Impact on Entertainment and Media, exploring how technology, changing consumer behavior, and new business models are reshaping the media and entertainment landscape.

Schiller has held senior leadership roles at NBCUniversal, AOL, Disney, Sony, and MTV Networks. His experience spans digital media, advertising, technology, data, monetization, business transformation, and go-to-market strategy. He has built and scaled businesses ranging from emerging companies to Fortune 50 organizations. At NBCUniversal, he led a digital advertising business generating more than $500 million in revenue and drove a tenfold increase in digital revenue.

Throughout his career, Schiller has helped shape major shifts in media. He built and led some of the industry’s first digital advertising organizations at AOL, Disney, and Sony and was among MTV Networks’ earliest advertising sales executives during the formative years of cable television. His work has consistently focused on the intersection of technology, media, consumer behavior, and monetization—translating industry disruption into sustainable business growth.

Today, Schiller is Principal of S350 Media Advisors, where he advises companies and leadership teams on growth strategy, go-to-market execution, and digital monetization. Over the past four years, his advisory work has focused on helping advertisers and their agencies unlock the potential of YouTube and streaming media in an increasingly fragmented and complex marketplace. He also serves as an Executive-in-Residence at Progress Partners, a technology-focused investment bank.

Schiller was a founder and longtime board member of the Interactive Advertising Bureau (IAB) and previously served as its chairman. He also helped establish the industry’s first Digital Media Certification program, which has reached more than 20,000 industry participants. He remains active as an advisor, investor, mentor, and board leader across the media, technology, and nonprofit communities.

A longtime board member of Make-A-Wish Metro New York and Western New York, Schiller helps the organization expand its impact and bring wishes to more children and families.

He holds a BA in Economics from Cornell University and an MBA from Northwestern University’s Kellogg School of Management.

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