Faculty News
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Prof. Scott Galloway discusses social media and luxury brands
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Excerpt from The New York Times -- "Social targeting was supposed to replace demographic targeting, but that has not happened. Social media is just another media platform. It’s not re-shaping the business the way we thought it would."
Faculty News
—

Excerpt from The New York Times -- "Social targeting was supposed to replace demographic targeting, but that has not happened. Social media is just another media platform. It’s not re-shaping the business the way we thought it would."