School News

Prof. Scott Galloway & MBA Student Linz Shelton on boosting your Klout score

Excerpt from The Wall Street Journal video -- "Often the brands would compliment us - they'd say 'Oh Linz, I love your Theory jacket.' Well if Theory is complimenting me, pretty soon my Klout score is rising because I'm engaging with other high-Klout - in this case - brands," said Linz. Additional coverage appeared on a Wall Street Journal blog.

Watch the video