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Joint research from Professor Adam Alter on existential meaning and behavior is referenced

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Excerpt from Thought Catalog -- "According to researchers at New York University’s Stern School of Business and University of California’s Anderson School of Management, turning 30 often compels people to 'audit the meaningfulness of their lives.' The authors posit that 'the approach of a new decade represents a salient boundary between life stages… [and] functions as a marker of progress through the life span.'"

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