Faculty News

In an op-ed, Prof. Michelle Greenwald outlines the 7 best strategic uses of consumer-facing technology in retail and hospitality

Forbes logo
Excerpt from Forbes -- "Here are my top picks for pioneers embracing new forms of technology at retail, to differentiate themselves among digitally savvy target audiences. In so doing, they’re better meeting consumer needs such as product customization, or quality and speed of service and payment."

Read more