Experience Stern | News & Events

Excerpt from New York Magazine -- "After analyzing the transactions, Karmarkar and Bollinger found small but statistically significant trends associated with bringing reusable bags. First, those with reusable bags were slightly more likely — 0.25 percent — to buy organic basics like milk and eggs. One green behavior may provide a gentle nudge into another, the researchers conclude. But those who brought their own bags were also slightly more likely — 1.24 percent — to buy indulgent (nonorganic) items, like potato chips and candy."

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Additional coverage appeared on Big Think, Blisstree.com, Fast Company, Harvard Business Review, Metro and The Telegraph.