Professor Allen Adamson explains the impact of trade tariffs on Amazon and small businesses
— August 5, 2019
Excerpt from Adweek -- "And it’s SMBs like these sellers that are in a more vulnerable position now. Ironically, that’s in part because of the opportunity they found. Many Amazon shoppers don’t care about brand name products, but are instead looking for items with good reviews at a certain price point, Adamson said. By raising prices, however, those sellers become less competitive on the platform, which could ultimately put them out of business, he added."