Faculty News

Professor Allen Adamson offers tips for consumers to support small businesses during the coronavirus outbreak

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Excerpt from Bustle -- “'Resist the urge and comfort of double-clicking on Amazon or Walmart,' advises Allen Adamson, co-founder of the marketing firm Metaforce and adjunct associate professor at the NYU Stern School of Business. 'Call your local hardware store if you need a few items and ask them to deliver. If you need new sneakers for all the outdoor running you will be doing versus going to the gym, call a runners shop versus [ordering on] Zappos.'”

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