Faculty News

Professor Eric Greenleaf discusses FleetCor's "Universal Pricing" strategy

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Excerpt from Capitol Forum -- "Eric Greenleaf, a professor of marketing at New York University who has taught masters and doctoral level courses in pricing strategy and theory, told The Capitol Forum by email, 'Unless FleetCor customers are told what the ‘Universal’ price is at any given time, they will not know how much they are paying, nor how the price compares to the publicly available price.'"