Faculty News

Professor Scott Galloway shares his views on the trajectory of the Trump brand

Excerpt from the Associated Press -- "'In the short run, business gets damaged, but in the long run there's a lot of opportunity with less aspirational brands that target the middle- and lower-class,' NYU's Galloway said. 'I think the Trump brand effectively dies in a Manhattan, but it thrives in some of the lower income, very red regions.'"

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