Consulting Lab: Branding + Innovation
Strong brands deliver exceptional financial return to shareholders. This experiential course is designed for advanced MBA students seeking real world branding and innovation consulting experience. Students will work in teams to solve critical branding and innovation challenges facing partner organizations. Since its inception in 2016, Consulting Lab has attracted blue chip clients, including Blackrock, Citibank, Johnson & Johnson, Consumer Health, Mastercard, National Geographic and Spotify. Students will learn branding and innovation frameworks and valuable consulting skills, including managing complex projects, building client relationships, and optimizing presentation skills.
Some MBA students are eligible for this course. This course will be offered in the Fall and Spring semesters. Current Students can view our CampusGroups website below for more information on eligbility, the application process, registration timeline, and program policies.