Entertainment and Media
From movies to music or from sports to publishing, NYU Stern prepares students to work in a variety of functions from right here in New York City, to Los Angeles and beyond.
Curriculum
A Curriculum Customized to Your Goals
You need a curriculum that is relevant to your career goals. We provide the options to get you there. Choose up to three areas of focus from more than 25. From there, you can dial in your experience by selecting from a pool of over 200 electives.
Our Entertainment and Media curriculum pulls back the curtain, giving you an insider's view of the strategy and operating principles that drive the industry. You'll also explore cutting-edge innovations and analyze major players like Time Warner, Disney, Sony, Viacom and NBCUniversal.
You'll also have access to a number of electives from NYU Tisch School of the Arts and NYU Steinhardt School of Culture, Education and Human Development.
Related Specializations:
Teaches the use of data and models to support decision making in business.
Good preparation for careers in product management, brand management, marketing management, and consulting.
Provides students with the strategic and analytical skills to guide organizations in a digital world that is overflowing with data on customers, products, and interactions.
Prepares entrepreneurially-minded students with a valuable understanding of what it is like to work in venture capital, private equity, social entrepreneurship, and small businesses.
Prepares students for careers in consumer products, financial services, luxury, hi-tech and media, among other areas.
Provides students with an overview of management and its strategic alignment with business models that are essential to achieving business success.
Related Coursework:
- Data Visualization
- Brand Strategy
- Business of Music and Film
- Strategy and Finance in EMT Companies
- Managing Growing Companies
- Operational Risk
- Consumer Behavior
- New Product Development
Career
Engage Your Career Success
Company site visits include some of the top media companies and television and movie studios in New York City and Los Angeles. Students pursue internships at a variety of functional areas within companies like NBC Universal, ESPN, HBO, Showtime and Spotify. Our extensive career resources give you the support, direction, network and hands-on experience to pursue your dream roles in the fields of Entertainment and Media.
Select Entertainment and Media Employers of NYU Stern MBAs:
- AMC Networks
- Blizzard Entertainment
- HBO
- Hulu
- Pandora Media
- Park County
- Pocket Gems
- Siren Media Ventures
Faculty Spotlight
Alvin Lieberman
Al Lieberman is the Clinical Professor of Marketing Entrepreneurship and Innovation, a Professor of Management Practice and the Executive Director of the Entertainment, Media and Technology Program. His primary research areas of interest include film festivals and entertainment globalization. Professor Lieberman's first book, The Entertainment Marketing Revolution, was translated into several languages and voted the best business book by Fortune Magazine in Argentina.
Paul Hardart
NYU Stern Professor Paul Hardart, Director, Entertainment, Media and Technology Program, explains the future of the direct-to-consumer model in the entertainment industry.
Alumni Voice
Julian Sutton, MBA 2025
"During my first semester, I did an Experiential Learning program with Warner Bros Discovery. To this day, it remains one of the most rewarding experiences I've had at Stern...There are learning sessions, happy hours, a Warner Bros. Discovery office visit, and a big presentation at the end. As an entertainment junkie, it was a dream come true."
Austin Nguyen, MBA 2025
“I am the most proud to be a part of Stern's Entertainment, Media, and Sports Association (EMSA)…I appreciate being surrounded by so many passionate people who are constantly sharing resources and contacts to ensure that we are collectively more successful than if we were striking off on our own. Club membership and activities are defining experiences of being at Stern, and although I am proud of all the clubs I am a member of, I am most proud of what EMSA has done for me..."
Community and Clubs
Entertainment, Media and Sports Association (EMSA)
EMSA exists to equip NYU Stern MBA students and alumni with the knowledge, skills, and connections they need to enjoy fulfilling careers in the entertainment, media, and sports industries.
NYU Production Lab
The NYU Production Lab supports the next generation of artists through the development of creative projects, incubator programming, and other professional development opportunities to support creative careers.
Experiential Learning
Stern Signature Projects (SSP)
Through the Production Lab Stern Signature Project, Stern students have the opportunity to support the next generation of film makers through projects related to innovative marketing and distribution strategies.
Entertainment & Media Solutions
The Entertainment and Media Solutions program runs over 5 weeks with dedicated alumni from Warner Media. The program structure includes a mixture of industry workshops, alumni mentorship sessions as well as a key challenge question.
The Craft and Commerce of Cinema: Cannes Film Festival
MBA students travel to Cannes, France for the world-famous annual film festival. Attendees study all aspects of the movie business and participate in lectures and discussions with directors, producers, studio executives and financiers.