School News

Joint research from the Center for Sustainable Business is highlighted: "Do Consumers Reward Companies for their Climate Leadership?"

Excerpt from GreenBiz -- "Most sustainability practitioners believe customers will reward a company for doing the right thing. We know it’s a complex story and that price, accessibility of product and perceived efficacy all affect shoppers’ choices. In general, however, we trust that customers will pick sustainable solutions if they are easy to find and price differences are negligible. And there is evidence that consumers do prefer to buy sustainable products. NYU Stern’s landmark study found that 50 percent of CPG growth from 2013 to 2018 came from sustainability-marketed products. The study is based on what consumers actually bought — not what they said they would do."
School News

Research from the Center for Business and Human Rights is spotlighted: "The Children's Place Cancels Millions of Dollars of Garment Orders from Ethiopia."

Guardian logo
Excerpt from The Guardian -- "Ethiopian workers are the lowest paid in the global garment supply chain. According to a report by the NYU Stern Center for Business and Human Rights, the minimum wage for Ethiopian garment workers is $26 a month, compared with $95 in Bangladesh and $326 in China."
Faculty News

In a video interview, Professor Rosa Abrantes-Metz discusses the difficulties in preventing and investigating gold spoofing and other forms of precious metals market manipulation

BNN Bloomberg Logo 190 x 145
Excerpt from BNN Bloomberg -- "Rosa Abrantes-Metz, adjunct associate professor, NYU's Stern School of Business discusses the difficulties in preventing and investigating gold spoofing and other forms of precious metals market manipulation."
School News

In her P&Q "Speaking of Stern" column, current MBA student Cortne Edmonds (MBA '21) lays out a five-point plan to help first year MBAs navigate competing priorities during their b-school experience

Poets and Quants logo
Excerpt from Poets & Quants -- "Going back to my inclination for structure, I developed my own framework for how I approached year one. I think it is flexible enough to apply to all students and simple enough to not feel overwhelming. It is a five point plan that covers the major areas of the experience and allows you to define what is important to you. My anecdotes stem from my experience as someone who is transitioning careers from general management into consulting. At the same time, my framework and recommendations are flexible enough to be applicable to all students."
Faculty News

Center for Business and Human Rights Deputy Director Paul Barrett's comments on an increase in domestically sourced misinformation are highlighted; Research from the Center on disinformation and its impact on the 2020 elections is mentioned

Business Insider logo
Excerpt from Business Insider -- "Paul Barrett, the deputy director of the NYU Stern Center for Business and Human Rights, told Business Insider in April that he'd seen an explosion of domestically sourced dis- and misinformation in recent months. Barrett also released a report last year detailing how dis- and misinformation would play a role in the upcoming election. 'In terms of sheer volume, domestically generated disinformation now exceeds malign content from foreign sources and will almost certainly be a factor in the next election,' the report said."
School News

In an in-depth feature, EMBA DC student Matthew Meade (MBA '21) discusses his forthcoming book, "Wisdom on the Way to Wall Street: 22 Steps to Navigating Your Road to Success," and explains what drew him to Stern

Poets and Quants logo
Excerpt from Poets & Quants -- "Matthew Meade has his fingers on everything at JP Morgan Chase. As a vice president, Meade leads a seven-member team that covers 99 trading desks and 15 lines of business across the globe. In a nutshell, his job is to make work easier for everyone else. He examines every possible metric across the firm, assessing their value and limits, he says. From there, Meade moves this data onto digital platforms so anyone can drag, drop, and trend it. An unsung hero? More like the consummate team player. After all, Meade was once tapped to build a tech operation from scratch at JP Morgan Chase. He automated it so well that he wasn’t needed to run it. Don’t worry, Meade found plenty of internal suitors after he’d finished. To borrow one of his favorite phrases: 'Good word comes from good work.' Now, Meade is spreading the word in a different way. This month, he published his first book, Wisdom on the Way to Wall Street: 22 Steps to Navigating Your Road to Success. For Meade, the book is a look back over a 15 year Wall Street finance career as much as a roadmap forward. Forget tutorials on reinvestment risk and swap spreads. Meade focuses on the lessons that Wall Street honchos often take for granted: relentless learning, quiet reflection, and authentic interaction."
Faculty News

In a video interview, Professor Nouriel Roubini explains why he believes markets don't accurately reflect the economic risks associated with COVID-19

Bloomberg logo
Excerpt from Bloomberg -- "The global economy faces a risk of a slow recovery or even another slump along the way unless a vaccine is found, according to Nouriel Roubini. Speaking on Bloomberg Television on Friday, Roubini predicted that the shape of the recovery, which some predicted to be V, 'is becoming a U and the U could become a W if we don’t find a vaccine and don’t have enough stimulus.'”
Faculty News

Professor Tensie Whelan notes that consumers want to buy sustainable products and e-commerce retailers can help them do so by sharing environmental and social data on their online platforms

GreenBiz logo
Excerpt from GreenBiz -- "'Consumers want to buy sustainable products and e-commerce retailers can help them do so by sharing environmental and social data on their online platforms,' said Tensie Whelan, professor and director of the NYU Stern Center for Sustainable Business, and author of the report’s foreword, in a statement. 'Whether companies choose to jump at this opportunity will determine their ability to cultivate the consumer and remain competitive over the long-run.'"
Faculty News

In an in-depth video segment, Prof Arun Sundararajan reacts to a recent California appeals court ruling impacting Uber and Lyft and explains why on-demand ride hail is crucial at a time when there are health safety concerns about using mass transit

Yahoo Finance logo
Excerpt from Yahoo Finance -- "Professor at NYU Stern School of Business and Author of ‘The Sharing Economy' Arun Sundararajan joins Yahoo Finance’s Akiko Fujita to discuss the future of Uber and Lyft in California."
School News

Stern MBA Students Give Back to the NYC Community and Support Small Businesses Impacted by Covid-19 through SternWorks: Serve NYC

Tisch building
This spring in response to the coronavirus pandemic, NYU Stern launched SternWorks, a major new initiative aimed at connecting MBAs with vital small businesses in need of help to share their skills. By focusing efforts on the types of small businesses and nonprofits that are most acutely feeling the economic pain of the current crisis, the goal is to provide students an opportunity to put their business skills to work for those who need support more than ever before. One pillar of the new initiative, SternWorks: Serve NYC, focuses specifically on short- and long-term volunteer opportunities for MBA students to give back to the NYC community. 
Faculty News

New, joint research from Professor Baruch Lev exploring the link between ESG considerations and stock performance during crises is highlighted

Institutional Investor logo
Excerpt from Institutional Investor -- "Researchers from Canada’s University of Waterloo, Tilburg University in the Netherlands, and New York University’s Stern School of Business challenged the 'widespread claims by fund managers, ESG data purveyors, and the financial press' that companies with high ESG scores were better situated in the pandemic. In particular, the authors — Elizabeth Demers, Jurian Hendrikse, Philip Joos, and Bauch Lev — cited reports from BlackRock, Morningstar, and MSCI, which all found that ESG funds outperformed during the crash."
Faculty News

Professor Tom Meyvis' comments on why consumers are drawn to shopping at Target are highlighted

Mashed Log
Excerpt from Mashed -- "According to Tom Meyvis, a professor of marketing at New York University's Stern School of Business, the first trick employed by Target to suck you in lies in how they display the massive variety of items for sale (via Refinery29). For example, by placing hot sauce next to Pepto Bismol, customers shopping for one are more likely to leave with both. This process is called cross-selling, and it's surprisingly effective; so the next time you're at Target and not looking to over-stuff your pantry, keep an eye out for these clever but innocuous-looking pairings to ensure you're only purchasing what you really need. Of course, this is just one of the tricks in Target's bag."
Faculty News

Professor Anika Sharma's comments on retailer Lord & Taylor's business strategy are referenced

retail dive logo
Excerpt from Retail Dive -- "'Who is saying, 'Help me plan your wardrobe or your trousseau'?' Anika Sharma, professor at New York University's Stern School of Business, said in an interview last year. 'This is why brands like Stitch Fix are doing well. I would expect something like that from a place like Lord & Taylor, but the store is not doing well because they've taken those people out. They're a depository of other brands, but they don't stand for something.'"
Faculty News

Jihoon Rim Joins NYU Stern Management and Organizations Department as a Visiting Professor of Management Practice

Jihoon Rim
Jihoon Rim, former CEO of Kakao, joined NYU Stern’s Management and Organizations Department as a Visiting Professor of Management Practice. During the 2019-2020 academic year, he served as an Executive-in-Residence for the School’s Fubon Center for Business, Technology and Innovation, while holding an appointment as an adjunct professor in the Technology, Operations, and Statistics Department teaching a course entitled, “Managing a High-Tech Company: The CEO Perspective.” Professor Rim will continue teaching the course along with other tech and entrepreneurship courses.
Faculty News

Highlights from Professor Scott Galloway's recent podcast interview with Uber CEO Dara Khosrowshahi are featured

The Verge logo
Excerpt from The Verge -- "Galloway, who in addition to podcasting also serves as a professor of marketing at the New York University Stern School of Business, asked whether Uber is 'ground zero for income inequality,' noting the gap between Uber’s regular employees who earn six-figure salaries and above, and the millions of drivers, some of whom live below the poverty line."
Faculty News

Professor Aswath Damodaran explains why investors are turning to Big Tech stocks amid the coronavirus crisis

The New York Times Logo
Excerpt from The New York Times -- “'It’s become the new flight to safety,' Aswath Damodaran, a New York University finance professor who studies the stock market, said of investors flocking to Big Tech. Companies that are rich, flexible and digital are benefiting in the pandemic — and that describes the tech Goliaths, he said, adding, 'This crisis has strengthened what was already a strong hand.'”
Faculty News

Joint research from Professor Bryan Bollinger addressing peer effects in the diffusion of solar panels is spotlighted

The New York Times Logo
Excerpt from The New York Times -- "According to a 2012 study by the economists Bryan Bollinger and Kenneth Gillingham, a carbon tax that induced a family to install solar panels could be expected to stimulate a neighbor’s copycat installation within four months, on average. Let another four months pass, and each of these two will have spawned additional installations of their own, for a total of four."
Faculty News

Professor Alixandra Barasch is quoted in a story examining how fashion brands can take advantage of the key back-to-school shopping season amid the coronavirus crisis

Business of Fashion logo
Excerpt from Business of Fashion -- “'The more digital the school year is going to be, the more difficult it is going to be for retail,' said Steven Marotta, managing director of research and equity at C.L. King & Associates. … 'We do think that there is a significant business still to be had, even if it's not as promising as previous years.” Whether they are staying home or not, kids are going to be active. … Alixandra Barasch, a marketing professor at NYU’s Stern School of Business who studies consumer trends, said she sees an opportunity for brands to sell statement pieces and accessories to kids this season."
Faculty News

Professor Thomas Philippon explains how the COVID-19 pandemic has provided Big Tech companies unprecedented reach into our lives, shaping how we work, communicate, shop and relax

The New York Times Logo
Excerpt from The New York Times -- "'Covid was the perfect positive storm for these guys,' said Thomas Philippon, a professor of finance at New York University. The companies’ deeper encroachment into American lives can be seen in web traffic numbers for Alphabet, Facebook and Amazon, which own the four most visited sites in the country. The traffic on these sites was immense before the pandemic, but daily visits increased sharply in March, when stay-at-home orders began, with Facebook up 15 percent and YouTube 10 percent, according to SimilarWeb, an online data provider."
Faculty News

Professor David Yermack's research on the economic impact of Michelle Obama's fashion choices is cited

Vogue logo
Excerpt from Vogue Australia -- "As one of the most fashionable figures in politics, Obama was also credited with having a rather large economic impact within the fashion industry. In fact, a 2010 study conducted by Professor David Yermack from New York University’s Stern School of Business found that, when the former First Lady stepped out in a particular style, the value of the label she was wearing jumped up approximately US$14 million."
Faculty News

In a story exploring the impact of the California Consumer Protection Act, Professor Vasant Dhar explains why there is an inverse monotonic relationship between privacy and value

MarketWatch logo
Excerpt from MarketWatch -- “'There’s an inverse monotonic relationship between privacy and value,' Vasant Dhar, a professor in the NYU Stern School of Business, where he is director of the Center for Data Science, told MarketWatch in an email message. 'The more someone knows about you (less privacy), the more value to them. CCPA introduces friction (you now have to DEAL with being ACCOUNTABLE etc compared to the Wild West days, so that’s a cost), and it makes it harder to link data which is where a lot of value lies.'"
Faculty News

In a video segment, Professor Amy Webb reviews scenes from movies that are set in the future

Vanity Fair logo
Excerpt from Vanity Fair -- "Futurist Amy Webb fact checks futuristic scenes from movies including 'Blade Runner 2049,' 'Gattaca,' 'The Matrix,' 'Ex Machina,' 'WALL-E,' ‘2001: A Space Odyssey,’ ‘Total Recall’ and analyzes their probability, craft, and execution."
Faculty News

Research from Professor Adam Alter examining how children use technology is cited

Toronto Star logo
Excerpt from The Toronto Star -- "Most teenagers are checking their phones 150 times per day—that is, once every six minutes. Add it all up and they’re spending more than seven hours a day looking at their smartphones—and that’s outside of school or homework! As New York University marketing professor Adam Alter points out, this means that over the course of their lives our kids are going to spend at least seven years immersed in their phones."
Faculty News

Professor Nicholas Economides weighs in on Epic Games' recent allegations that Apple and Google breached anti-trust laws by charging app developers a 30% fee on sales and imposing other restrictions that benefit their own businesses

Reuters logo
Excerpt from Reuters -- "But in the end, alternatives exist, said Nicholas Economides, a New York University economics professor who studies online marketplaces.'Having other options definitely makes it a bit harder to say something is anticompetitive,' Economides said, speaking generally about app stores."
Faculty News

Professor Joost van Dreunen offers his perspective on the future of virtual-reality startup company Sensorium Corp

BNN Bloomberg Logo 190 x 145
Excerpt from BNN Bloomberg -- “'Sensorium looks like one the best funded VR-related experiments out there,' said Joost van Dreunen, an adjunct assistant professor at New York University’s Stern School of Business, adding it’s a risky bet given how early-days the industry is. 'We have to ask the question: If Covid-19 benefitted every other aspect of gaming in recent months, where is the evidence that consumer adoption of VR has accelerated?'”