Business Analytics Specialization
The business analytics specialization deals with the use of data and mathematical and statistical models as a means for aiding the decision process in all of the functional areas of business. The use of data and models has become very important in business because of the volume of data available as a result of the internet and the increasing number and sophistication of electronic touch points among people and business and government entities. The use of computer and information technology plays an important part in this specialization.
(Formerly Data, Models & Decisions)
A specialization in business analytics enables the student to understand and use different mathematical and statistical models to apply to their own area of interest. As examples:
- A financial analyst may want to predict returns on a stock or index based on historical data.
- A production engineer may want to predict the time it takes to complete a given task in terms of characteristics of that task.
- A media buyer may want to measure the impact of advertising and other variables on sales.
Academic Advisor: Professor Norman White, 212-998-0842
Take 9 credits from the following list:
|INFO-GB.2335||Programming in Python and Fundamentals of Software Development|
|INFO-GB 2336||Introduction to Data Science for Business Analytics|
|INFO-GB.2346||Dealing with Data|
|INFO-GB.2350||Trading Strategies and Systems|
|INFO-GB.3310||Social Media and Digital Marketing Analytics|
|INFO-GB.3336||Data Mining for Business Analytics|
|INFO-GB.3339||Being Digital: Search, Social Media and Crowdsourcing|
|INFO-GB.3350||Financial Information Systems|
|INFO-GB.3351||Risk Management Systems|
|INFO-GB.3359||Practical Data Science|
|MKTG-GB.2327||Research for Customer Insights|
|MKTG-GB.2344||Data Driven Decision Making: Managerial|
|MKTG-GB.2354||Data Driven Decision Making: Technical|
|OPMG-GB.2310||Managing for Quality|
|OPMG-GB.2350||Decision Models and Analytics|
|OPMG-GB.2351||Decision Making Under Uncertainty|
|OPMG-GB.3330||Revenue Management and Pricing|
|STAT-GB.2301||Regression and Multivariate Data Analysis|
|STAT-GB.2302||Forecasting Time Series Data|
|STAT-GB.2308||Applied Stochastic Processes for Financial Models|
|STAT-GB.2309||Mathematics of Investment|
|STAT-GB.3127||Statistical Aspects of Market Risk|
|STAT-GB.3301||Introduction to the Theory of Probability|
|STAT-GB.3302||Statistical Inference and Regression Analysis|
|STAT-GB.3306||Time Series Analysis|
|STAT-GB.3321||Introduction to Stochastic Processes|
For course descriptions, please see the Office of Records & Registration website.