Who We Are

CURRENT LAB STAFF

Lab Manager: Michael Rosenblum

Michael is a postdoctoral research scholar and visiting assistant professor at NYU Stern School of Business. He received his Ph.D. from UC Berkeley's Haas School of Business in 2020 where he taught and conducted research in the Haas School of Business. His research focuses on two intersecting lines of inquiry. In the first line, he investigates how different forms of inequality (along lines of gender, race, power, status, economic, and socioeconomic status) impact judgments of others. In another line of research, he studies the bi-directional relation between political discourse (e.g., politically correct language) and impression formation.

Faculty Coordinator: L. Taylor Phillips

Research Assistants:
Kritika Venkateswaran

Kritika is a sophomore at NYU Stern studying Finance, and minoring in Public Policy & Management. She is passionate about the intersection between business and social impact, and is very interested in learning about sustainable investing strategies. Kritika has also developed an interest in Behavioral Finance & Economics, and is keen to learn more about how disruptive innovations in the field can improve public policy. She hopes to apply her skills and learnings at Stern's Behavior lab whilst gaining insight on various research areas.

Alessandro Malave

Alessandro a junior at NYU Steinhardt studying Global Public Health & Media, Culture, and Communication. He is interested in epidemiological and drug study-related research, and hopes to pursue an advanced degree following his undergraduate studies. Alessandro also finds an interest in human behavior sciences including economics, marketing, and psychology. He hopes to gain insight into student and faculty-led behavioral research projects during his time with the lab.

Jessica Bu

Jessica is a junior at NYU Stern concentrating in finance and management with a minor in film production. She is passionate about analyzing how media affects consumer preferences and decision-making. Jessica has also established an interest in organizational diversity and how gender affects power dynamics. Through the lab, she hopes to gain experience in structuring research while learning about various industries.

Yash Bulani

Yash is a junior at NYU Stern in the BS in Business/MS in Accounting program with a secondary concentration in Operations. He is passionate about Entrepreneurship and is always learning about ways business can make people change-makers. Yash has also developed an interest in how human behavior shapes the future of business and the society we live in. He hopes to help faculty with their research in the lab and build on his understanding of the research process. 

LAB ALUMNI

Recent Lab Managers:

• Felix Danbold - Assistant Professor at University College London School of Management
• Elad Sherf - Assistant Professor at UNC Kenan-Flagler Business School
• Taeya Howell - Assistant Professor at BYU Marriott School of Business
• Nicholas Hays - Assistant Professor at Michigan State University Broad College of Business
• Evan Polman - Associate Professor at University of Wisconsin School of Business
• Michael Liersch - Global Head of Wealth Planning & Advice at JP Morgan
• Elizabeth Seeley Howard - Adjunct Assistant Professor at NYU Stern School of Business
• Jennifer Mueller - Associate Professor at University of San Diego School of Business
• Steven Blader - Professor at NYU Stern School of Business

Recent Research Assistants:

• Gabriel Sim
  Gabriel is a senior at NYU Stern concentrating in marketing and finance and minoring in psychology.  While working at the Center for Behavioral Research during the 2019 school year, she developed an interest in the intersectionality between consumer preferences, psychology, and marketing strategies. Gabriel facilitates in-lab studies and conducts research on behalf of faculty and doctoral students primarily in the management and marketing departments.
• Yuliya Borodina
  Yuliya is an Economics student at New York University Abu Dhabi. She is working at the intersection of environmental and trade economics and is very passionate about the problem of global deforestation. She extends her interest in ecology beyond her academic work and does her best to live in a more sustainable way. Today, Yuliya is looking forward to continuing her academic studies as a Ph.D. student in Agricultural and Resource Economics at UC Berkeley and to exploring new projects in the field.
• Anisha Pal
• Alicia (Qinglan) Zheng
• Patrick Pamatmat
• Nikita Maneesh Dane
• Yanyang Luo
• Chae Park
• Dayin Wijaya
• Mona Yang
• Victoria Zheng
  Victoria is a Psychology major and CAMS minor at NYU. In addition to the Stern Behavior Lab, she has worked in the Amodio Lab as well as the Freeman Lab at NYU, and interned at General Electricity, Shanghai Center- Portman Ritz-Carlton, and Harvard Business Magazine. Victoria is president of the NYU Chapter of Psi Chi, the honor society for psychology. Currently, she is working on a Dean’s Undergraduate Research Fund project on cognitive control in maintaining biased evaluations of group members.