Even in a Digital World, Globalization Is Not Inevitable
— February 1, 2017
By Pankaj Ghemawat
Despite this shift, a significant number of experts continue to believe in the virtually unlimited potential of globalization. Most of them focus on digitalization specifically and on communications technology, though some attention continues to be paid to transportation infrastructure (e.g., Parag Khanna’s Connectography).
I like to refer to such exaggerated perceptions of globalization as “globaloney,” a term coined in the 1940s by Clare Boothe Luce. Thomas Friedman’s famous proposal that, thanks to the internet, the “world is flat” (advanced in a 2005 book bearing that title) articulates this idea in a way that is clear and simple — and wrong.
Read the full article in Harvard Business Review.
Pankaj Ghemawat is a Global Professor of Management and Strategy and Director of the Center for the Globalization of Education and Management.