Four School 2017

The 2017 Four School Conference took place Friday, April 14th at NYU Stern School of Business. 
Four School brings together the country's most prominent marketing researchers to share and present research from NYU Stern School of Business, Columbia Graduate School of Business, The Wharton School at the University of Pennsylvania, and Yale School of Management.

2017 Four School Conference Speaker Schedule
Speaker Time Title
Vineet Kumar
Assistant Professor of Marketing
Yale School of Management,
Yale University
11:00 a.m. Do (Your) Friends Really Have More Friends than You? Leveraging the Friendship Paradox in Network-based Interventions
Minah Jung
Assistant Professor of Marketing
Stern School of Business,
New York University

12:30 p.m.
Self-other Bias in Perception of Payment and Enjoyment
Silvia Belleza
Assistant Professor of Marketing
Columbia Business School,
Columbia University

3:00 p.m.
When They Go High, We Go Low
Gideon Nave
Assistant Professor of Marketing
The Wharton School,
University of Pennsylvania
4:30 p.m.
Single Dose Testosterone Administration Impairs Cognitive Reflection in Men