Tech Product Management Specialization

Tech Product Management involves developing the ability to create, test, and deploy innovative ideas in technology-enabled businesses. The specialization emphasizes data-driven decision making, a focus on innovation, and an entrepreneurial mindset. A Tech Product Management specialization prepares students for careers as product managers, as well as those that interact with product managers -- product marketing, technology development, and technology strategy.

Academic Advisor: Professor J.P. Eggers,

Course List

Part I of the Specialization:

MKTG-GB.2191 Tech Product Management I
MKTG-GB.2193 Tech Product Management II

Part II of the Specialization:

Section A: Complete at least 3 credits (and up to 6 credits) from the list below:

Course NumberCourse Title
INTA-GB.2307Tech Industry Drivers: An Analytical Framework
INTA-GB.3323Tech Solutions
MGMT-GB.3155Tech Innovation Strategy
MGMT-GB.3356Design Thinking for Managers
MKTG-GB.2124Digital Disruption: Creating and Capturing Value
MKTG-GB.2344Data Driven Decision Making: Managerial
MKTG-GB.2354Data Driven Decision Making: Technical
MKTG-GB.2371Innovation and Design
MKTG-GB 3152Strategy in Technology Intensive Industries
TECH-GB.2318Digital Strategy
TECH-GB.3306Data Visualization
TECH-GB.3336*Data Science for Business Analytics - Managerial

Section B: Maximum of 3 credits from the list below:

Course NumberCourse Title
ECON-GB.2123Chinese Consumer, Media and Technology Market
ECON-GB.2345The Business of Platforms, Networks, and Two-sided Markets
FINC-GB.3324Digital Currency, Blockchains & the Future of the Financial Services Industry
INTA-GB.2313Fintech Experiential Learning Project
INTA-GB.2380Foundations of Fintech
INTA-GB.3143Digital Music Business
INTA-GB.3340Digital Marketing
MCOM-GB.2100      Management Communications
MGMT-GB.2105Strategic Management of AI
MGMT-GB.2332Managing a High Tech Company: The CEO perspective
MGMT-GB 3339Endless Frontier Labs
MGMT-GB.3366Power and Politics in Organizations
MKTG-GB.2109Advertising 3.0: Communication in the Digital Age
MKTG-GB.2125Digital Media Innovation
MKTG-GB.2132Digital Transformations in Media & Entertainment
MKTG-GB.2192Predicting the Future of Technology
MKTG-GB.2325Digital Media Innovation
MKTG-GB.2370New Products
MKTG-GB 2392Strategic Foresight and Predicting the Future of Technology
MKTG-GB.3340Digital Marketing Fundementals
OPMG-GB.2150Decision Models and Analytics
OPMG-GB.2350Decision Models and Analytics
TECH-GB.2114Cybersecurity & Privacy
TECH-GB.2131High Tech Entrepreneurship
TECH-GB.2135Programming in Python
TECH-GB.2147Databases for Business Analytics
TECH-GB.2148Dealing with Data
TECH-GB.2335Programming in Python & Fundementals of Software Development
TECH-GB.2336*Data Science for Business Analytics - Technical
TECH-GB.2345Tech and the City: Customer-Centric Digital Entrepreneurship
TECH-GB.2346Dealing with Data
TECH-GB.3109Digital Marketing Analytics
TECH-GB.3155Digital Innovation and Crowdsourcing
TECH-GB.3162Emerging Technologies
TECH-GB.3310Digital Marketing Analytics
TECH-GB.3362Emerging Technology & Business Innovation

* Not eligible to count towards this specialization if this course was taken as part of your core requirements (Full-Time two-year MBA students only).

**This course is reserved for Focused Tech MBA students.

For course descriptions, please see the Records & Registration website.