Skip to main content

Full-time MBA | Entertainment and Media

Entertainment and Media

Stern’s Entertainment and Media program provides a broad understanding of the strategy and operating principles that drive the individual sectors of the entertainment industry, while exploring new industry concepts and analyzing leading companies such as Time Warner, Disney, Sony, Viacom, and NBC Universal. Courses are offered in a variety of disciplines, including marketing, finance, economics, accounting, management, law, and information systems. Topics covered include movies, network television, production, theater, music, sports, cable, syndication, radio, telecommunications, new media, and publishing.

Sample Courses:

  • Being Digital: Search, Social Media and Crowdsourcing
  • Business of Independent Film
  • Business of Music and Film
  • Business of Sports Marketing
  • Business Strategy for the Digital Economy
  • Craft and Commerce of Cinema:The Cannes Film Festival
  • Strategy & Finance in EMT Companies
  • Operations in Entertainment: Las Vegas
  • Television Management
Please note that this is a selection of courses and is subject to change. For more information, visit the course index.

Especially Applicable to Careers in Entertainment & Media such as:

  • Business Development
  • Film Production
  • Market Research
  • Marketing
  • News & Entertainment Media
  • Strategic Planning
  • Talent Management