MARKETING
A Competitive Advantage
Learn from one of the top-ranked marketing departments in the world.
Student Voices
Diana Ruano, MBA 2015
"I don't think I would have been able to make the career transition I was looking to make (finance to marketing) without the plethora of internship and consulting corp opportunities that I was able to access in NYC."
Experiential Learning
Developing Solutions, Driving Impact
Consulting Lab: Branding and Innovation
Through this experiential learning course, MBA students recently consulted with Mastercard to help reinvent one of the company’s innovative global platforms.
Stern Signature Projects
Students are exposed to immersive learning opportunities as they help address some of the greatest challenges of the 21st century, from human rights to urban planning.
Curriculum
A Curriculum Customized to Your Goals
You need a curriculum that is relevant to your career goals. We provide the options to get you there. Choose up to three areas of focus from more than 20. From there, you can dial in your experience by selecting from a pool of over 200 electives.Our broad-ranging curriculum prepares students for marketing careers in consumer products, financial services, luxury, retail, high-tech, pharma, and media, among other industries. You'll come away with a comprehensive foundation in marketing principles complemented by a deep dive into your specific areas of interest.
Related Specializations
Brand Management Business Analytics
Digital Marketing Entertainment, Media & Technology
Luxury Marketing Marketing Strategy
Supply Chain Management and Global Sourcing
Related Coursework
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Faculty Spotlight
Scott Galloway
Scott Galloway is a Professor of Marketing who teaches Brand Strategy and Digital Marketing to second-year MBA students and is the author of the Digital IQ Index ®, a global ranking of prestige brands' digital competence. In 2012, Professor Galloway was named "One of the World's 50 Best Business School Professors" (Poets & Quants).
Student Blog
Francois Anderson, MBA '18
“I got to know Colgate-Palmolive through corporate presentations, company visits, and conversations with several employees at the company. I loved the company’s emphasis on teamwork and collaboration."
Career
Elevate your brand
Position yourself for success. Learn from one of the top-five-ranked marketing departments in the world, in the epicenter of the global marketing industry. Tap the genius of industry mentors and faculty at the forefront of cutting-edge marketing practices. Graduate ready to lead.
The Careers Team and student-run marketing associations will help you zero in on your goals while our industry networking events, company visits, interview prep, and on-campus recruiting prepare you to hit the ground running.
Select Employers of NYU Stern MBAs in Marketing:
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Community and Clubs
Connection Begins Here
Luxury and Retail Club
The Luxury and Retail Club bolsters industry ties and promotes market knowledge by hosting collaborative events for the Stern community.
Graduate Marketing Association
GMA explores the marketing of products and services across a wide variety of businesses and industries.
Entertainment, Media and Sports Association (EMSA)
EMSA exists to equip NYU Stern MBA students and alumni with the knowledge, skills, and connections they need to enjoy fulfilling careers in the entertainment, media, and sports industries.