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Full-time MBA | Entertainment and Media

Entertainment and Media
Moguls in the Making

Entertainment and Media

From movies to music or from sports to publishing, NYU Stern prepares students to work in a variety of functions from right here in New York City, to Los Angeles and beyond.
MBA alumni Eli Daquioag
Student Voices

Eli Daquioag, MBA 2016

"My favorite class at Stern was Movie Marketing and Distribution with Professor Gary Faber. I liked it so much that I signed up to be Professor Faber's teaching assistant for the class the year after I took it!"

Experiential Learning

Developing Solutions, Driving Impact

Stern Signature Projects (SSP)

Through the Production Lab Stern Signature Project, Stern students have the opportunity to support the next generation of film makers through projects related to innovative marketing and distribution strategies.
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Entertainment & Media Solutions

The Entertainment and Media Solutions program runs over 5 weeks with dedicated alumni from Warner Media. The program structure includes a mixture of industry workshops, alumni mentorship sessions as well as a key challenge question.
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The Craft and Commerce of Cinema: Cannes Film Festival

MBA students travel to Cannes, France for the world-famous annual film festival. Attendees study all aspects of the movie business and participate in lectures and discussions with directors, producers, studio executives and financiers.


A Curriculum Customized to Your Goals

You need a curriculum that is relevant to your career goals. We provide the options to get you there. Choose up to three areas of focus from more than 20. From there, you can dial in your experience by selecting from a pool of over 200 electives.

Our Entertainment and Media curriculum pulls back the curtain, giving you an insider's view of the strategy and operating principles that drive the industry. You'll also explore cutting-edge innovations and analyze major players like Time Warner, Disney, Sony, Viacom and NBCUniversal. 

You'll also have access to a number of electives from NYU Tisch School of the Arts and NYU Steinhardt School of Culture, Education and Human Development. 

Related Specializations


 Brand Management       Business Analytics
 Digital Marketing      Entertainment, Media & Technology      

 Entrepreneurship & Innovation      FinTech

 Management of Technology & Operations        Marketing 


Related Coursework:

  • Data Visualization
  • Brand Strategy
  • Business of Music and Film
  • Strategy and Finance in EMT Companies
  • Managing Growing Companies
  • Operational Risk
  • Consumer Behavior
  • New Product Development

Go to Course Index>>

Faculty Spotlight

Alvin Lieberman

Alvin Lieberman

Al Lieberman is the Clinical Professor of Marketing Entrepreneurship and Innovation, a Professor of Management Practice and the Executive Director of the Entertainment, Media and Technology Program. His primary research areas of interest include film festivals and entertainment globalization. Professor Lieberman's first book, The Entertainment Marketing Revolution, was translated into several languages and voted the best business book by Fortune Magazine in Argentina.
Learn More About Our Faculty

Paul Hardart

NYU Stern Professor Paul Hardart, Director, Entertainment, Media and Technology Program, explains the future of the direct-to-consumer model in the entertainment industry.
Watch the Video

Alumni Profile

Tomi Odunsi

Tomi Odunsi, MBA '15

"Being in NYC afforded me the opportunity to intern part-time and try many different things while I was a student. The Careers Team on-campus recruiting process and job board were the channel that I used to get my summer internship and semester internship."

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Company site visits include some of the top media companies and television and movie studios in New York City and Los Angeles. Students pursue internships at a variety of functional areas within companies like NBC Universal, ESPN, HBO, Showtime and Spotify. Our extensive career resources give you the support, direction, network and hands-on experience to pursue your dream roles in the fields of Entertainment and Media.

Select Employers of NYU Stern MBAs in Entertainment and Media:

  • AMC Networks
  • Blizzard Entertainment
  • HBO
  • Hulu
  • Pandora Media
  • Park County
  • Pocket Gems
  • Siren Media Ventures

Community and Clubs

Connection Begins Here

Entertainment, Media and Sports Association (EMSA)

EMSA exists to equip NYU Stern MBA students and alumni with the knowledge, skills, and connections they need to enjoy fulfilling careers in the entertainment, media and sports industries.


NYU Production Lab

The NYU Production Lab supports the next generation of artists through the development of creative projects, incubator programming, and other professional development opportunities to support creative careers.