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Creativity and Idea Generation Workshop


Join us for a workshop on creativity and idea generation hosted by the NYU Stern Marketing Alumni Committee.

Online registration is now closed. Walk-ins are welcome!

Abbe-Bogen Faculty Lounge, Room 11-185
Kaufman Management Center
44 West 4th Street, New York, NY 10012

Anyone can be creative. Kids naturally come up with all sorts of creative ideas, but as adults it often becomes less natural. This event explores some of the science behind creativity and gives you and your team tools and tips to enhance your ability to generate great ideas. Whether you’re looking for inspiration on new products, positioning, naming, packaging, or something else (like themes for your next social event!), learn how to boost your creativity and see those ideas fly!

Price: $15

Workshop Facilitator
Jo Thorogood, Kellogg ’93, Partner at The Sage Network
Jo Thorogood has worked with Fortune 100 corporations, small businesses, start-ups and non-profits, across a variety of industries – from media to medical, paint to pain meds, sound to soup. She has lived and worked in the United Kingdom, Australia, Finland and the USA.
Jo Thorogood