Kevin Eckerle on Monetizing Sustainable Business in Innovation Forum Podcast

Innovation Forum
In an Innovation Forum podcast, Kevin Eckerle, CSB’s Director of Corporate Research & Engagement, explains how companies can identify the corporate advantages of sustainable business practices using the CSB-developed ROSI Methodology, and then monetize them. 

Excerpt: “When a company embeds sustainability into its practices, it drives a number of business improvements like customer acquisition and retention, better operational efficiency, as well as talent retention. Through the improvement of business practices, monetary benefits through cost avoidance, increased revenues, and improved corporate valuations make debt and equity costs go down. The companies that are embedding sustainability are delivering both short-term and long-term value to shareholders, which is a very important stakeholder group, but to broader society as well.”

To listen to the full podcast, click here.