Mission & Strategy - The Center For Sustainable Business

NYU Stern Center for Sustainable Business envisions a better world through better business.

Our mission is to ensure current and future business leaders develop the knowledge and skills to embed sustainability in core business strategy so they can reduce risk; create competitive advantage; develop innovative services, products, and processes; while improving financial performance and creating value for society.

NYU Stern Center for Sustainable Business mission ties directly to Stern’s vision of developing people and ideas that will transform 21st-century problems into opportunities to create value for business and society.

The NYU Stern Center for Sustainable Business will implement its mission through three main goals:
  • Ensure Stern students are well prepared to contribute value to business and society through sustainable management and practice.
  • Position CSB as a thought leader in mainstreaming sustainability into corporate strategy, finance, operational efficiency, supply chain management, and consumer engagement--thereby driving improved financial performance.
  • Create a best-in-class academic center that attracts employee, student, alumni, faculty, and donor support.
Our core strategies are to:
  • Incorporate sustainability into the MBA and undergrad degrees, co-curricular platforms, experiential learning and executive courses at Stern
  • Help students pursue careers that embed sustainability in the business
  • Develop and disseminate original research targeted at improving uptake and performance of sustainable practices that improve financial performance
  • Convene thought leaders and establish relevant partnerships on critical sustainability issues to advance CSB's mission
  • Build CSB organizational profile through alumni, faculty and student engagement, media outreach and development activities.
NYU Stern Center for Sustainable Business is led by Tensie Whelan, former president of the Rainforest Alliance, and  a sustainable development leader known for her business success, creativity and rapid results. A global executive and thought leader, she combines deep business experience and academic prowess. Tensie was recognized as one of the 100 Most Influential People in Business Ethics.


The Center for Sustainable Business will serve as Stern’s primary partner with other initiatives at NYU focused on sustainability. These include the Department of Environmental Studies in the Faculty of Arts and Sciences; the Guarini Center on Environment, Energy, and Land Use Law at the NYU School of Law; The Center for Global Public Service and Social Impact at the NYU Wagner School; and the Urban Future Lab at NYU Tandon School of Engineering.